Khachkar Studios publishes week 3 metrics for 26 pilot churches

Khachkar Studios released week 3 of its Tuesday T•A•P reporting for 26 pilots, saying the program tracks attendance, outreach, classes, steps and payments to measure community revitalization. The update includes attendance gains, social media reach and funding data, plus a highlighted church of the week in Akhtala, Armenia.

Why it matters: - Khachkar Studios is using weekly reporting to track whether its 26 pilot churches are growing attendance and engagement. - The program ties Transparency, Accountability and Performance to measurable outcomes, including attendance, outreach, classes, steps and payments. - The latest update shows growth across the pilot group and highlights one church with especially strong attendance gains.

What happened: - Khachkar Studios published week #3 of its weekly T•A•P reporting for the 26 pilots on Sept. 29, 2026. - The company said the summary table is published every Tuesday. - The program is part of Khachkar Studios’ effort to revitalize communities worldwide. - The full summary table is available at the weekly pilot metrics page.

The details: - The first group of 11 pilots posted a combined last four-week average attendance of 1,562, versus a baseline of 1,010. - That represents an increase of 552, or 55%, on $610,167 of funding. - Khachkar Studios said that equals a social return on investment of 18x. - Across all 26 pilots, total attendance reached 1,842 as of Sept. 27, 2026. - That attendance total includes 450 people ages 18-29 and 272 women ages 18-29. - Across all 26 pilots, the combined last four-week average attendance is up 509, or 35%, versus the combined baseline. - Outreach and engagement included 152 outreach visits reaching 369 people between Sept. 20 and Sept. 26, 2026. - The invite videos titled “Bring a Friend. Bring a Family Member.” generated 900,717 social media views to date. - Total class attendance reached 1,073 to date. - The 26 pilots completed 74 steps. - Total payments reached $894,545 through August 2026. - Khachkar Studios said it uses 4 goals and 7 steps for the pilots and 12 KPIs for the Armenian ecosystem. - The Church of the Holy Mother of God (Akhtala Monastery) in Akhtala, Armenia, was named Pilot Church of the Week. - The church, led by Fr. Hetum Tarverdyan, had a last four-week average attendance of 309. - That was up 244, or 375%, from a baseline of 65. - The church posted a social return on investment of 237x on $20,600 of funding.

Between the lines: - The reporting frames growth as a management problem that can be measured weekly, not just a ministry outcome. - The heavy emphasis on KPIs, funding and ROI suggests Khachkar Studios wants to show donors and partners a performance model for religious organizations. - The invitation language points to a clear call for recurring attendance and personal outreach.

What's next: - Khachkar Studios is expected to continue publishing the summary table every Tuesday. - The 26 pilots are being pushed to keep building attendance and participation through the weekly “Bring a friend” message. - The company says it supports multi-denominational religious organizations using performance-based criteria.

The bottom line: - Khachkar Studios is treating church revitalization like a weekly dashboard, with attendance growth and engagement metrics at the center of the program.